Animaccord and CGU Partnership

Animaccord and Crypto Global United Join Forces to Shape the Future of Digital Entertainment (and launch MASHAVERSE).

Animaccord is thrilled to unveil its strategic partnership with blockchain technology leader Crypto Global United (CGU) and establish Animaccord DTC, a pioneering joint venture to revolutionise fan engagement and digital experiences. CGU is a collaboration of industry specialists including Afford.Capital and Chronotech aims to launch an expansive metaverse, featuring web2 and web3 games, Non-Fungible Tokens (NFTs), and immersive digital experiences, all intricately woven around the beloved Masha and the Bear brand.

MASHAVERSE: A Revolutionary Entertainment Metaverse for all ages

Masha and the Bear, with its global audience of 243 million subscribers across 42 localised channels and a library of over 40 games, is set to launch the MASHAVERSE—a versatile platform combining web2 and web3 technology.

As part of this innovative partnership, CGU will leverage its expertise in blockchain technology and web3 development to bring the renowned Masha and the Bear brand into the exciting realm of web3. By combining Animaccord's captivating storytelling with CGU's technological prowess, the joint venture aims to create an unparalleled and immersive digital experience for fans of all ages.

Together, Animaccord and CGU are poised to reshape entertainment paradigms and elevate the fan experience to unprecedented heights. The MASHAVERSE will not only celebrate the legacy of Masha and the Bear but will also foster a new era of digital creativity and collaboration.