Leveling Up the way business is done

Outsource tasks to the Digizens who can perform work virtually

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When your people are engaged, independent and happy, great things can happen.

Free from the constraints of geography and time, our Digizens are motivated operators united by a desire to level up the world in which we live.

Your business can access people in the CGU community skilled in growth marketing, virtual assistance, design, communication, metaverse operations, cryptocurrency and blockchain fundamentals enabled to work from wherever they are.

Because it doesn’t matter where you are.

How it works

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BENEFITS TO BUSINESSES

Maximise Efficiency

CGU is well-placed to take on simple and repetitive manual tasks. Outsourcing delivers prompt completion of the work, allowing your business to devote your time and resources to your primary service.
Increased Flexibility

Having access to a readily available global workforce empowers your business to accomplish tasks efficiently and promptly, without the complications involved in dynamically adjusting your internal workforce.
Reduced Costs

By utilizing the abilities of remote workers on a pay-per-task basis, expenses are reduced substantially, while simultaneously achieving outcomes that may have been unattainable with an in-house team.
Automated payment in Crypto

Payment to workers in crypto provides benefits such as faster and cheaper transactions, increased security, and reduced fees. It also allows for greater accessibility to people who may not have access to traditional banking.

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KEY PRODUCTS

Social Media Growth and Engagement

The CGU Digizen army can rapidly drive social media growth by utilizing people's actions such as liking, engaging, and following accounts.
When users actively interact with content they enjoy or find valuable, they contribute to the platform's algorithms, increasing visibility and exposure to a wider audience.
This engagement not only enhances organic reach but also encourages more users to participate, share, and follow accounts, creating a snowball effect that leads to rapid growth and an expanding network of active users.
AI Data Labelling

AI/data labelling can be effectively performed by engaging a large number of people to annotate and label datasets. By distributing small tasks to a large group such as identifying objects in images, transcribing audio, or categorizing text, the collective efforts of the crowd can efficiently and accurately label vast amounts of data.
This approach leverages the diverse perspectives and human intelligence of the crowd, ensuring high-quality annotations while significantly reducing the time and cost associated with manual labelling.
Crowdsourcing also allows for scalability, enabling data labelling tasks to be completed rapidly and enabling AI models to be trained on more extensive and diverse datasets, ultimately enhancing the accuracy and performance of AI systems.
Content Creation

Dynamic content creation campaigns can be effectively performed through the CGU Digizen army by tapping into the creativity and expertise of a large community. Engaging a diverse group of individuals allows for the generation of a wide range of content, including articles, videos, graphics, and more.
The wide group can contribute their unique perspectives, skills, and knowledge to create engaging and relevant content on various topics or for specific projects. Crowdsourcing content creation not only brings fresh ideas and diverse voices to the forefront but also enables rapid production and scalability, as tasks can be distributed among many contributors, resulting in a broader range of content and a faster pace of creation.

Case Study: Market Research

Driving Downloads for New Game Launch

Markaz Studio an innovative game development studio, had recently launched a new mobile game, The Runner. They faced the hurdle of generating sufficient downloads and capturing the attention of their target audience. They needed a strategy to break through the clutter and stand out in the crowded app marketplace.

The Background:

Limited Initial Visibility: With numerous games being released regularly, Markaz Studio faced the challenge of gaining visibility and standing out among the vast array of available options. The game needed to make a compelling impact to capture the attention of potential players.

Building Initial User Base: Acquiring an initial user base is critical for a game's success. Markaz Studio needed to attract a significant number of downloads to generate momentum, increase engagement, and potentially trigger word-of-mouth recommendations.

KEY METRICS

Social media accounts have experienced growth in followers and increased engagement levels with real humans

1370

Digizens Participants

500+

New downloads

The Challenge:

Increase Downloads: Drive a substantial number of downloads for The Runner within a specific timeframe, ensuring a strong user base and enhanced market presence.

Enhance Visibility and Reach: By implementing targeted marketing and promotional strategies, Markaz Studios aimed to boost The Runner’s visibility and reach a wider audience of potential players.

The Objective:

CREATE USER GENERATED CONTENT OF GAMEPLAY

Digizens were asked to create content of The Runner gameplay, post to their social media profiles, and add a link to download the game

POST A REVIEW ON GOOGLE PLAY/APP STORE

Digizens were asked to leave a genuine review on their app store of choice. Reviews contribute to the overall credibility and reputation of a product and encourage downloads.

Campaign duration: 2 weeks

The Strategy: